A Better Social Web

[yframe url=’http://www.youtube.com/watch?v=rRZs45cROvs&feature=youtu.be’] I recently gave a short talk at the Exeter Web Meetup about a better social web. I have been part of a team developing a generic social platform for websites. We aren’t aiming to be “the next Facebook”, it’s just a set of components that can make a website more social at it’s very nature. The reasoning and research that has gone into this work has led me to realise that we have an over reliance on the big social media portals such as Facebook, Twitter, LinkedIn and Google+. I believe that by thinking about the reasons that we want to be social in the first place and considering the needs of our communities, we can make our websites more social and even improve our social media strategies in general. The talk isn’t about how to implement social media per se, but to get us thinking about how we can go back to basics with our social strategies and make our websites and social media strategies more meaningful and holistic. The video can be found on YouTube at http://youtu.be/rRZs45cROvs, the accompanying Prezi presentation can be found at http://goo.gl/y9pXv.